Founded in 2012, by Liz McCarthy; A Beautiful World remains an independent beauty company, passionate about natural and pure ingredients that truly produce incredible results. Our ethos is on “Real Ingredients for Real Results”.

We are small, but mighty. Our focus is fully on delivering results, whether it’s the
ingredients, the quality or the customer service. We stand by our beliefs, and will not be swayed.

Our product choices hare regularly featured in the press. And we are often the initial UK store to launch and create awareness of independent beauty brands. We have exclusively launched brands such as Josh Rosebrook and Indie Lee. Some of our brands have chosen to remain exclusive to us.

Frequently, we are featured in the press, and have been seen in newspapers and magazines such as Vogue, Tatler, Elle Magazine, Grazia, Easy Living, Red, Time Out, Wallpaper, as well as in major influencers blogs such as Lizzie Loves Healthy.

We scour the globe to find you the latest Independent beauty Companies finest products. We will not sell you what we have not tested ourselves, and we are here to help you, guide you and advise you, on what we are passionate about.

We like to build a relationship with you, so we can adapt to fit in with you. Indeed, many of our customers we know so well and only shop with us.

We hope, if you are reading this, you will want to build that relationship with us too. We look forward to welcoming you into the ABW family.

With Best wishes from

India and Michele and the ABW team

A Beautiful World Ltd